# Logging in and navigating the Shopify Dashboard

#### **Logging In to Your Shopify Store**

To begin managing your Shopify store, you need to log in to your Shopify Admin. Here’s how:

1. **Go to the Shopify Login Page:**
   * Open your browser and visit [www.shopify.com/login](http://www.shopify.com/login).
2. **Enter Your Credentials:**
   * Input your email address and password associated with your Shopify store.
3. **Click 'Log In':**
   * If you have multiple stores, select the one you want to access.
4. **Enable Two-Factor Authentication (if set up):**
   * Shopify may ask for a security code sent to your email or phone.

***

#### **Navigating the Shopify Admin Dashboard**

Once logged in, you’ll land on the **Shopify Admin Dashboard**—the control center of your store.

**Overview of Key Sections**

1. **Home:**
   * Displays recent store activity, sales reports, and Shopify updates.
2. **Orders:**
   * Manage customer orders, process refunds, and track fulfillment status.
3. **Products:**
   * Add, edit, or remove products and organize them into collections.
4. **Customers:**
   * View customer details, purchase history, and manage customer groups.
5. **Analytics:**
   * Access sales reports, customer insights, and store performance metrics.
6. **Marketing:**
   * Create discount codes, launch email campaigns, and manage ad campaigns.
7. **Apps:**
   * Install and manage third-party apps to enhance store functionality.
8. **Settings:**
   * Configure store preferences, shipping, payments, taxes, and policies.**:**

<figure><img src="/files/Gjd20k1JknYzyLvpMgXy" alt=""><figcaption><p>The Shopify admin dashboard</p></figcaption></figure>

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